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What’s New in Adobe Media Optimizer

May 14, 2014, 04:56 AM

http://blogs.adobe.com/conversations/2014/05/whats...

Today, we announced a major update to Adobe Media Optimizer at Adobe Summit EMEA – The Digital Marketing Conference. The latest innovations set AMO apart as the leading digital ad management and optimization solution in the industry. The new Adobe Media Optimizer (AMO) forecasts profitable ad opportunities, and helps customers act upon them in real-time. The themes covering these enhancements are: Enhanced performance visualization Advanced modeling capabilities Simplified campaig...

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