Kia x Tip Off Countdown (Editing Inspiration)

October 23, 2012, 15:03 PM

http://editingisart.com/?p=670

Kim Bica of LA-based Arcade Edit created an awesome edit for this NBA spot. The pause on the opener, the ticking clock, the action to the pulse, the cuts that get increasingly abrupt, the tension that builds, and finally the...

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